ASSEMBLY
This included designing a custom typeface (named Assembly) that would end up being used across the entire show’s identity. The bold, geometric, stencil-like construction has been carefully considered to allow the typeface to exist in both a digital and physical environment. The ‘This Way Up’ arrows used for the logo was an extension of the typeface, ensuring that the visual identity remained cohesive.
Graduate Show Name: This Way Up
Date: April 2025